MIAOU
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September 12th - 24th 2018
On View Tue - Sat 12 PM - 7 PM
Thursday 12PM - 9PM
331 Canal Street, New York City
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Miaou is a celebration of the female form that embodies the modern woman - versatile, iconic, and bold. Founded in 2016 by Alexia Elkaim, the brand was created out of a personal need for a novel pair of jeans with the perfect fit for her curvy body - something that seemed to be missing in the market. The journey began with denim - primarily focusing on embellishing pants, which quickly turned into a line of matching sets and introduced different fabrics into the mix. The fashion label’s unique aesthetic resonates amongst all women of different shapes, sizes, and cultures. Miaou’s Muses were and still continue to be the designer’s friends, such as Paloma Esser, Jorja Smith, Emily Ratajkowski, and Bella and Gigi Hadid, who have helped cultivate an organic cult following of girls and has created a community of inspirational women that continues to grow each season. With the launch of the highly anticipated Sport collection in 2018, Miaou continues to adapt - growing into a full ready-to-wear collection available at retailers such as Bergdorf Goodman, Brown’s, Kirna Zabete, Opening Ceremony, Moda Operandi, and Nordstrom, among others.
Designer, Alexia Elkaim was born in Paris, and raised in Los Angeles, where her love of fashion began at an early age. Brought up in a fashion household, Elkaim traveled the world, visiting flea markets where she handpicked vintage pieces that she continues to source for inspiration to this day. She went on to study fashion and photography at Parsons School of Design, graduating in 2015. Elkaim worked for Carine Roitfeld, at her eponymous magazine CR Fashion Book, V Magazine, as well as fashion labels Joie, Current/Elliott, and Equipment, before founding Miaou in 2016. Discouraged by the lack of inclusivity in fashion, Elkaim created Miaou to nurture and celebrate the confidence within every woman.
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For more information contact oncanal@wallplay.com
@miaou www.miaou.com #oncanal